397 lines
18 KiB
TypeScript
397 lines
18 KiB
TypeScript
import { motion } from "framer-motion";
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import { ArrowLeft, ExternalLink, Users, Globe, TrendingUp, Search, Figma, Zap, Shield, Settings, Rocket, ShoppingBag, Recycle, Tag } from "lucide-react";
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import { Navigation } from "../components/Navigation";
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import { Footer } from "../components/Footer";
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import { Button } from "../components/ui/button";
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import { GridPattern } from "../components/GridPattern";
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import { ImageWithFallback } from "../components/figma/ImageWithFallback";
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import seezunImage from "../src/images/seezun.webp";
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import { useNavigate } from "react-router-dom";
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const projectMetrics = [
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{
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icon: <ShoppingBag className="w-8 h-8" />,
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label: "Active Users",
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value: "50K+",
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description: "Fashion enthusiasts connected"
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},
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{
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icon: <Recycle className="w-8 h-8" />,
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label: "Sustainability Impact",
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value: "+85%",
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description: "Reduction in fashion waste"
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},
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{
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icon: <Tag className="w-8 h-8" />,
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label: "Transaction Growth",
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value: "+200%",
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description: "Monthly marketplace activity"
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}
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];
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const keyFeatures = [
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{
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title: "Rental Marketplace",
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description: "Rent South Asian clothing for special occasions, making premium fashion accessible and affordable."
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},
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{
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title: "Buy & Sell Platform",
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description: "Purchase new and pre-loved clothing from verified sellers with secure payment processing."
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},
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{
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title: "Sustainable Fashion Focus",
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description: "Promote circular fashion economy by encouraging reuse and extending garment lifecycles."
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},
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{
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title: "Authentic South Asian Styles",
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description: "Curated collection of traditional and contemporary South Asian clothing and accessories."
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},
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{
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title: "Size & Fit Matching",
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description: "Advanced size recommendation system ensuring perfect fit for every customer."
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},
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{
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title: "Community Reviews",
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description: "Trusted rating system with detailed reviews from verified customers and renters."
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}
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];
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const processPhases = [
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{
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phase: "Phase 1",
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title: "Discovery & Market Research",
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icon: <Search className="w-6 h-6" />,
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description: "Conducted extensive research into South Asian fashion market trends and customer behavior patterns.",
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details: "Analyzed competitor landscape, identified key pain points in traditional clothing shopping, and defined unique value propositions for rent-buy-sell model. Developed comprehensive user personas and market positioning strategy."
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},
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{
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phase: "Phase 2",
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title: "UX Design & Prototyping",
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icon: <Figma className="w-6 h-6" />,
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description: "Created intuitive user journeys for browsing, renting, buying, and selling South Asian clothing.",
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details: "Designed mobile-first interface with cultural sensitivity and accessibility in mind. Built interactive prototypes for user testing and stakeholder validation. Established visual design system reflecting South Asian aesthetic preferences."
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},
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{
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phase: "Phase 3",
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title: "Marketplace Development",
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icon: <Zap className="w-6 h-6" />,
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description: "Built robust marketplace platform with rental management, inventory tracking, and payment processing.",
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details: "Implemented agile development methodology with weekly sprints. Developed custom rental calendar system, automated pricing algorithms, and multi-vendor management tools. Integrated secure payment gateways and shipping logistics."
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},
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{
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phase: "Phase 4",
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title: "Quality Assurance & Testing",
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icon: <Shield className="w-6 h-6" />,
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description: "Comprehensive testing across all user flows, payment systems, and rental management features.",
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details: "Performed extensive functional testing, security audits, and performance optimization. Conducted user acceptance testing with beta customers. Implemented fraud detection and content moderation systems for marketplace safety."
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},
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{
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phase: "Phase 5",
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title: "Platform Deployment",
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icon: <Settings className="w-6 h-6" />,
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description: "Deployed scalable cloud infrastructure with automated deployment pipelines and monitoring systems.",
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details: "Set up containerized microservices architecture for optimal scalability. Implemented automated backup systems, real-time monitoring, and performance analytics. Established robust CI/CD pipeline for continuous feature delivery."
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},
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{
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phase: "Phase 6",
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title: "Launch & Growth",
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icon: <Rocket className="w-6 h-6" />,
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description: "Executed successful market launch with comprehensive marketing strategy and customer onboarding.",
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details: "Coordinated launch campaign targeting South Asian communities globally. Implemented customer acquisition strategies, vendor onboarding programs, and community building initiatives. Established ongoing support and feature enhancement roadmap."
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}
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];
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export const SeezunProject = () => {
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const navigate = useNavigate();
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return (
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<div className="dark min-h-screen bg-background">
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{/* <Navigation /> */}
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{/* Hero Section */}
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<section className="relative pt-24 pb-16 bg-background overflow-hidden">
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<GridPattern strokeDasharray="4 2" />
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<div className="relative z-10 container mx-auto px-6 lg:px-8">
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{/* Back Button */}
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<motion.div
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initial={{ opacity: 0, x: -20 }}
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animate={{ opacity: 1, x: 0 }}
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transition={{ duration: 0.6 }}
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className="mb-8"
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>
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<Button
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variant="ghost"
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onClick={() => navigate('/')}
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className="text-muted-foreground hover:text-foreground flex items-center gap-2 px-0"
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>
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<ArrowLeft className="w-4 h-4" />
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Back to Case Studies
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</Button>
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</motion.div>
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<div className="grid lg:grid-cols-2 gap-12 items-center">
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{/* Content */}
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<motion.div
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initial={{ opacity: 0, y: 30 }}
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animate={{ opacity: 1, y: 0 }}
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transition={{ duration: 0.8 }}
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>
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<h1 className="text-4xl lg:text-6xl font-semibold text-foreground mb-6 leading-tight">
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Revolutionize the Way You Shop South Asian Clothing with{" "}
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<span className="text-accent">Seezun</span>
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</h1>
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<p className="text-xl text-muted-foreground mb-6 leading-relaxed">
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Rent, Buy, or Sell Old & New Clothes
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</p>
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<p className="text-lg text-muted-foreground mb-8 leading-relaxed">
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Step into a new way of buying. Rent, buy, or sell South Asian clothing from others. Whether it be new or pre-loved clothing, Seezun covers it all.
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</p>
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<div className="flex flex-wrap gap-3 mb-6">
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<span className="px-4 py-2 bg-accent text-accent-foreground font-semibold rounded-[10px]">
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+200% Transaction Growth
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</span>
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<span className="px-3 py-1 bg-muted text-muted-foreground text-sm rounded-[10px]">
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E-commerce
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</span>
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<span className="px-3 py-1 bg-muted text-muted-foreground text-sm rounded-[10px]">
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Marketplace
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</span>
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<span className="px-3 py-1 bg-muted text-muted-foreground text-sm rounded-[10px]">
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Fashion
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</span>
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</div>
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</motion.div>
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{/* Project Image */}
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<motion.div
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initial={{ opacity: 0, y: 30 }}
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animate={{ opacity: 1, y: 0 }}
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transition={{ duration: 0.8, delay: 0.2 }}
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className="relative aspect-[4/3] overflow-hidden bg-muted/30 rounded-[10px] px-2"
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>
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<ImageWithFallback
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src={seezunImage}
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alt="Seezun mobile app showcasing South Asian clothing rental marketplace with woman in traditional red saree"
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className="w-full h-full object-contain object-center rounded-[10px]"
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/>
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</motion.div>
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</div>
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</div>
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</section>
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{/* Metrics Section */}
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<section className="py-16 bg-card/30">
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<div className="container mx-auto px-6 lg:px-8">
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<motion.div
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initial={{ opacity: 0, y: 20 }}
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whileInView={{ opacity: 1, y: 0 }}
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transition={{ duration: 0.8 }}
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viewport={{ once: true }}
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className="grid md:grid-cols-3 gap-8"
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>
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{projectMetrics.map((metric, index) => (
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<motion.div
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key={metric.label}
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initial={{ opacity: 0, y: 20 }}
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whileInView={{ opacity: 1, y: 0 }}
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transition={{ duration: 0.6, delay: index * 0.01 }}
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viewport={{ once: true }}
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className="text-center"
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>
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<div className="flex justify-center mb-4 text-accent">
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{metric.icon}
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</div>
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<div className="text-3xl font-semibold text-foreground mb-2">
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{metric.value}
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</div>
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<div className="text-lg font-medium text-foreground mb-1">
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{metric.label}
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</div>
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<div className="text-sm text-muted-foreground">
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{metric.description}
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</div>
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</motion.div>
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))}
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</motion.div>
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</div>
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</section>
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{/* Main Content Section */}
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<section className="py-20 bg-background">
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<div className="container mx-auto px-6 lg:px-8">
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<div className="max-w-4xl mx-auto">
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<motion.div
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initial={{ opacity: 0, y: 30 }}
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whileInView={{ opacity: 1, y: 0 }}
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transition={{ duration: 0.8 }}
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viewport={{ once: true }}
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className="mb-16"
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>
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<h2 className="text-3xl lg:text-4xl font-semibold text-foreground mb-6">
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Transfigured the South Asian Clothing Market in Seezun
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</h2>
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<p className="text-lg text-muted-foreground leading-relaxed">
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Created Seezun as a dynamic customer-driven platform connecting buyers, sellers, and renters for a seamless marketplace that renders fashion accessible, sustainable, and affordable.
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</p>
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</motion.div>
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{/* Key Features */}
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<motion.div
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initial={{ opacity: 0, y: 30 }}
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whileInView={{ opacity: 1, y: 0 }}
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transition={{ duration: 0.8, delay: 0.4 }}
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viewport={{ once: true }}
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className="mb-20"
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>
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<h3 className="text-2xl lg:text-3xl font-semibold text-foreground mb-8">
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Key Features & Capabilities
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</h3>
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<div className="grid md:grid-cols-2 gap-6">
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{keyFeatures.map((feature, index) => (
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<motion.div
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key={feature.title}
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initial={{ opacity: 0, y: 20 }}
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whileInView={{ opacity: 1, y: 0 }}
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transition={{ duration: 0.6, delay: index * 0.01 }}
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viewport={{ once: true }}
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className="bg-card/50 rounded-[10px] p-6 border border-border/50"
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>
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<h4 className="text-lg font-semibold text-foreground mb-3">
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{feature.title}
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</h4>
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<p className="text-muted-foreground leading-relaxed">
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{feature.description}
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</p>
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</motion.div>
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))}
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</div>
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</motion.div>
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{/* Project Delivery Process */}
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<motion.div
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initial={{ opacity: 0, y: 30 }}
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whileInView={{ opacity: 1, y: 0 }}
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transition={{ duration: 0.8, delay: 0.6 }}
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viewport={{ once: true }}
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>
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<h3 className="text-2xl lg:text-3xl font-semibold text-foreground mb-8">
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Project Delivery Lifecycle
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</h3>
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<div className="relative">
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{/* Continuous background line */}
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<div className="absolute left-6 top-6 bottom-6 w-0.5 bg-gradient-to-b from-accent/30 via-accent/20 to-accent/30 hidden lg:block" />
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{/* Animated line overlay */}
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<motion.div
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initial={{ scaleY: 0 }}
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whileInView={{ scaleY: 1 }}
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transition={{ duration: 1.5, delay: 0.5 }}
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viewport={{ once: true }}
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className="absolute left-6 top-6 bottom-6 w-0.5 bg-gradient-to-b from-accent/50 via-accent/30 to-accent/50 hidden lg:block origin-top"
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/>
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<div className="space-y-8 lg:space-y-10">
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{processPhases.map((phase, index) => (
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<motion.div
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key={phase.phase}
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initial={{ opacity: 0, x: -20 }}
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whileInView={{ opacity: 1, x: 0 }}
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transition={{ duration: 0.6, delay: index * 0.01 }}
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viewport={{ once: true }}
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className="relative"
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>
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{/* Mobile connection line */}
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{index < processPhases.length - 1 && (
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<div className="absolute left-6 top-16 w-0.5 h-16 bg-gradient-to-b from-accent/40 to-accent/20 lg:hidden" />
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)}
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<div className="flex flex-col lg:flex-row gap-6">
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{/* Phase indicator with fixed width container */}
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<div className="flex items-center gap-4 lg:w-[220px] lg:flex-shrink-0">
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{/* Icon with background to mask the line */}
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<div className="relative z-10">
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<div className="flex items-center justify-center w-12 h-12 bg-background border-2 border-accent/50 rounded-full flex-shrink-0 shadow-lg">
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<div className="text-accent">
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{phase.icon}
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</div>
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</div>
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{/* Icon glow effect */}
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<div className="absolute inset-0 flex items-center justify-center w-12 h-12 bg-accent/10 rounded-full -z-10 animate-pulse" />
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{/* Connection dot for timeline */}
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<div className="absolute left-1/2 top-1/2 transform -translate-x-1/2 -translate-y-1/2 w-2 h-2 bg-accent rounded-full -z-20 hidden lg:block" />
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</div>
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<div className="min-w-0 flex-1 lg:flex-initial">
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<div className="text-sm font-medium text-accent mb-1 flex items-center gap-2">
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<span className="w-5 h-5 bg-accent/20 rounded-full flex items-center justify-center text-xs text-accent font-bold">
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{index + 1}
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</span>
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{phase.phase}
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</div>
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<div className="text-lg font-semibold text-foreground leading-tight">
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{phase.title}
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</div>
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</div>
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</div>
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{/* Content with consistent left alignment */}
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<div className="flex-1 bg-card/30 rounded-[10px] p-6 border border-border/30 lg:ml-0">
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<p className="text-muted-foreground leading-relaxed mb-4">
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{phase.description}
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</p>
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<p className="text-muted-foreground/80 leading-relaxed text-sm">
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{phase.details}
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</p>
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</div>
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</div>
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</motion.div>
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))}
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</div>
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</div>
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</motion.div>
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</div>
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</div>
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</section>
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{/* CTA Section */}
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<section className="py-16 bg-card/30">
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<div className="container mx-auto px-6 lg:px-8">
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<motion.div
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initial={{ opacity: 0, y: 30 }}
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whileInView={{ opacity: 1, y: 0 }}
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transition={{ duration: 0.8 }}
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viewport={{ once: true }}
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className="text-center max-w-3xl mx-auto"
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>
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<h3 className="text-2xl lg:text-3xl font-semibold text-foreground mb-6">
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Ready to Transform Your Fashion Marketplace?
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</h3>
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<p className="text-lg text-muted-foreground mb-8 leading-relaxed">
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Let's create a sustainable fashion platform together. From concept to launch, we'll help you build a marketplace that revolutionizes how people shop, rent, and sell clothing.
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</p>
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<div className="flex flex-col sm:flex-row gap-4 justify-center">
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<Button
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className="bg-accent hover:bg-accent/90 text-accent-foreground px-8 py-3 rounded-[10px]"
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onClick={() => navigate('/start-a-project')}
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>
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Start Your Project <ExternalLink className="w-4 h-4 ml-2" />
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</Button>
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<Button
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variant="outline"
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className="border-border hover:bg-muted px-8 py-3 rounded-[10px]"
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onClick={() => navigate('/case-studies')}
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>
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View More Case Studies
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</Button>
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</div>
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</motion.div>
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</div>
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</section>
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{/* <Footer /> */}
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</div>
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);
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}; |